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Here's one spot I directed, with the extraordinary SHED team, for The North Face's new shoe where we demonstrate its new technology: the XtraFoam.
Tasks and responsibilities :
- Direction
- Concept
- Lighting
- Animation (animatic, ground and mograph)
- Renders
- Compositing
CREDITS
Agency: SID LEE
Creative Director: Jean-François Dumais
Artistic Director: Jean-Michel Mercier
Director: Guillaume Combeaud
Sound Design: Pierre Blanchet
Directrice conseil: Justine Trudeau
Service conseil: Philippe Giroux
Production: Julie Beaudoin
Postproduction : shedmtl.com